Category: Search Engine Optimisation

Jun 14, 2013
How to Use Excel to Filter Out Link Building Prospects

When you are prospecting for link building opportunities, you will commonly use excel spreadsheets to collect your data; in this video we will show you how to filter out link building prospects from an excel spreadsheet. [nonmember] [/nonmember] [ismember] 607″ height=”333″] [/ismember]

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Jun 14, 2013
How To Download All Your Website's Links and De-Duplicate Them

Downloading all of the links to your website is a vital part of keeping on top of your SEO maintenance, so in this video we have decided to show you how to use different sources to make sure you can analyse all of your backlinks. We will show you how to download all of your […]

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May 17, 2013
SEO is Boring

Mark talks about how SEO is boring.

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May 16, 2013
What You Need To Know About Toxic Links

Since the Google Penguin algorithm updates, as many of you will know, websites have seen some quite severe penalties for having links to their sites that don’t agree with the Google Webmaster guidelines. The phrase ‘toxic links’ has become quite the buzz word in SEO recently, and if your website has dropped in rankings on […]

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Apr 22, 2013
An Introduction to SEO

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Apr 05, 2013
What happens to your site when a site linking to you gets caught selling links by Google?

An intriguing question for Matt Cutts at Google Webmaster Help. It will affect your site, but not in a penalty-type way more in a kind of whatever-juice-you-were-getting-from-that-site-it-now-gone type way. My advice? Get us to do a toxic link report for you – getting anything toxic removed should be your priority (but you can’t get rid […]

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Mar 25, 2013
The New SEO: IOD Lancashire Speaking Engagement

I will be speaking at the IOD Lancashire on June 20th. My subject will be “The New SEO”. Feel free to come along and say hello! Details here.

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Mar 23, 2013
Fantastic Google Analytics to Infographic App From Visual.ly

Just lovely. Get your analytics turned into an infographic in seconds and emailed to you weekly. Beautiful piece of kit from Viusal.ly. Click here to check it out. Here’s one we just did for topskips.com: Highly recommended.

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Feb 26, 2013
Do You Know What Your Backlink Profile Looks Like?

Two key things we look at when analysing websites for our clients (and, more importantly, their competitors) are their backlink profiles.

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Feb 22, 2013
SEO 2013: How to recover lost rankings in Google: Part 1: Identifying Toxic Links

OK, 2012 was the year of the Panda and Penguin. Did you lose any rankings? We did, and we don’t mind admitting it.
It’s not surprising really – we’ve been doing SEO for so long that we were bound to have done something that would upset Google at some point.
The truth is that the problem itself was created by Google – they kept rewarding low quality links! So it was possible to rank highly for years just by buying links from any Tom, Dick or Harry.
But, those days are now well behind us. Today’s SEO is all about building relationships with people online,…

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